Marketing trends and channels evolve. While some trends come and go quickly, one of the channels has remained more or less on the same email. Email continues to be the top channel for content marketing with B2B &B2C marketers. 87% B2Bmarketers and B2C marketers use it to nurture their audience . even it can help you to amplify other marketing channels such as social. with that, marketers still face a lot of challenges in their email marketing efforts. one of these key challenges is simply the amount of time it takes to create a good email from scratch. Email marketing is a powerful marketing tool in the market.
- Active Campaign
Active Campaign has hundreds of pre-built automation that allow you to personalize each campaign for each subscriber, which makes it the most effective email marketing software for automation.
The platform includes help guides that help you set up, and ActiveCampaign’s customer support is friendly and fast.
Your emails can be personalized using contact information with the software. Additionally, you can run five split tests to determine which email content performs best. The program also includes a spam tester, which checks whether emails are likely to go to spam.
ActiveCampaign is an email marketing software that streamlines customer experience. With more than 850 integrations available, it can manage contacts and sales processes.
Due to the tracking features available within the platform, you can also build custom automation from scratch.
During the 14-day free trial, you can send emails to a limited number of contacts. Live chat and email support are included with all plans.
Monthly subscriptions start at $15 for 500 subscribers.
- Sendinblue
The SendinBlue software includes SMS and email marketing. Email marketing is one of their fastest-growing service offerings in Europe.
Beginners with no experience in email marketing will find their simple drag-and-drop editor useful.
You can use SendinBlue to create workflows, send transactional emails, segment users and send automatic follow-up emails with beginner-friendly marketing automation tools.
It’s AI algorithms can schedule bulk email send times to ensure the highest email deliverability.
Ad management is better and less expensive with our automatic integration with Facebook ads across all Facebook platforms.
The SendinBlue landing page builder is ideal if you have a website but do not know how to make it better. This feature allows you to create a powerful, high-converting landing page easily.
You can create an unlimited number of contacts with SendinBlue’s free email marketing plan. 300 emails a day are allowed with their free plan.
Starting at $25 per month, the Lite plan is the cheapest option.
- Constant Contact:
Email is only one component of Constant Contact’s marketing toolbox, which includes a whole lot more. There are many free email templates available with the emailing service.
A leading email marketing service, Constant Contact is among the largest and fastest-growing of its kind globally. It’s easy for you to manage lists, contacts, email templates, calendars, and more.
Another feature includes A/B testing of subject lines and automated resending for subscribers who didn’t open the campaign.
Advanced segmentation lets you automatically manage contacts based on email link clicks. You can also create custom segments by using Shopify or WooCommerce plugins to track criteria such as subscriber engagement or purchase activity.
You can reach Constant Contact via live chat, phone calls, email, and community support. In addition, you have access to a variety of helpful resources.
The trial for Constant Contact is 60 days (no credit card needed). After that, monthly fees start at $20.
- AWeber
If you’re a beginner, AWeber’s service has some handy features. Moreover, the platform comes with an AI-driven design assistant on top of a drag-and-drop editor and an extensive library of email templates.
For small and medium businesses, they offer a variety of tools for managing email marketing.
It’s easy to get started with AWeber. It works with many platforms, including WordPress.
With detailed insights, you get access to ready-to-use HTML email templates, list management, autoresponders, a/b testing, and email tracking.
With email automation, you can set up drip campaigns to launch a new product or welcome your subscribers.
The free plan is limited to 500 users. Their pricing starts at $19/month after that.
- GetResponse
The GetResponse suite of marketing tools includes email marketing tools for small businesses. Creating a website, generating leads, and sending unlimited newsletters are all free!
Additionally, A drag-and-drop editor allows you to create beautifully branded emails using the platform’s library of professionally designed email templates.
A strong lead generation tool ensures you engage your contacts and attract them to your brand. GetResponse lets you manage Facebook and Instagram ads directly from the platform so that you can catch your audience’s attention.
The advanced segmentation tools in GetResponse help you to engage your customers strategically.
In addition to marketing campaigns, you can also send transactional emails using the software, and e-commerce plugins let you advertise products on landing pages and emails.
With conversion tunnels prepared for different industries and purposes, you can combine everything in one place.
There is a free plan from GetResponse that allows you to send one email to 300 contacts per month. In addition, they offer live chat and email support with all plans.
GetResponse offers a free 30-day trial to help small businesses get started using their service. After that, the pricing starts at about $15 a month and increases with the number of features.
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